Accelerating the Growth of B2B Companies Worldwide
Over the past 11 years I’ve helped more than 63 B2B companies drive growth and scale through marketing performance optimization of 3 key areas: Lead/Demand Generation, Technology/Process, and Reporting/Accountability.
The results are that my clients benefit from improved go-to-market effectiveness, deeper operational efficiency, a higher degree of transparency and accountability, and most importantly accelerated revenue growth.
Marketing StRATEGY & EXECUTION
Short-term or long-term fill in for marketing & demand generation leadership. Go-to-market strategy and execution for accounts (ABM) and leads. Content strategy, conversion and channel optimization.
Marketing reports and dashboards. Lead workflow/handoff. Identifying and fixing bottlenecks. Improving reliability of data. Adoption of best practices for marketing.
11 year Marketo veteran and alumni. Certified consultant. Platform optimization and usage maximization. Data, segmentation, landing pages, emails, and organization. Training for effective use. Marketo audits.
THE LATEST “DON’T SUCK AT MARKETING” PODCAST
WHAT THE AUTHORITIES SAY ABOUT ME
(Need more proof? View all 33 testimonials on LinkedIn HERE)